Legal
Cookie Policy
Last updated: April 2026
We use a minimal set of cookies on this publication. This page explains exactly what we set, why, and how long each cookie lasts. Analytics cookies are only set if you opt in.
1. What are cookies?
Cookies are small text files stored on your device when you visit a website. They allow the site to remember information about your visit — for example, whether you have already acknowledged the cookie banner.
2. Cookie categories
2.1 Strictly necessary
Essential for the site to function and cannot be disabled. They do not collect personally identifiable information.
| Name | Purpose | Duration | Type |
|---|---|---|---|
| pftech-cookie-consent | Records your cookie consent choice so the banner isn't shown on every visit. | Persistent (localStorage) | First-party |
| pftech-cookie-prefs | Stores your custom choices for analytics/marketing when "Customize" is used. | Persistent (localStorage) | First-party |
| theme | Remembers your light/dark theme preference so the publication doesn't flash between modes on each visit. | Persistent (localStorage) | First-party |
| pf-blog-reaction:* | Remembers which reaction you chose on a given post so the count can be switched rather than double-counted. | Persistent (localStorage) | First-party |
2.2 Analytics
These cookies help us understand how visitors interact with the publication in aggregate. They are only set if you accept analytics cookies in the consent banner. No personally identifiable information is shared with Google.
| Name | Purpose | Duration | Type |
|---|---|---|---|
| _ga | Google Analytics 4 — distinguishes unique visitors. | 2 years | Third-party (Google) |
| _ga_* | Google Analytics 4 — stores and counts page views for this property. | 2 years | Third-party (Google) |
2.3 Marketing
Marketing cookies are listed as an option in our consent banner but we do not currently use them on the publication. If that changes, this policy will be updated. No marketing cookies are set unless you explicitly consent.
3. Managing your preferences
You can review or update your cookie preferences at any time using the small gear icon in the bottom-left corner of every page, which re-opens the preferences modal. You can also block all cookies directly in your browser settings — note that disabling strictly necessary cookies may affect site functionality (e.g. forgetting your theme choice).
4. Third-party sub-processors
Beyond cookies, this publication uses third-party services that may set their own cookies when you interact with embedded elements. Full details are in our Privacy Policy.
5. Contact
For questions about this Cookie Policy or to exercise your rights, contact our Privacy Officer at privacy@purposeforwardtech.com.